Institute of Social Sciences

MAN-102 - Professional English

This course is designed to minimize the negative factors that hinder students' participation and to enable them to express themselves freely in international business and real life. This course includes current and necessary business English vocabulary, structures, and original articles and effective presentation techniques to improve students' listening and reading skills. It is aimed to improve students' knowledge of English language, to read book articles in different fields of business, to understand and discuss what they read, to follow current developments related to these issues and to develop effective presentation skills in the field of business.

MAN-500 - Marketing Management

Definition of marketing; marketing philosophies; the marketing environment; market segmentation and targeting; marketing research and information systems; consumer behaviour; product price, distribution and promotion decisions, strategic marketing planning, implementation and evaluation, selected applications, marketing of services, industrial marketing, international marketing, and marketing for nor-for-profit organizations. 

IFN-501 - Financial Management

 Financial Management begins with the definition of finance function and evaluate the contents of fundamental analysis. In this sense, the relationships between finance and accounting, financial statements, financial statement analysis, financial planning, relationship between risk and return, financing decisions using debt or equity capital, and finally matters of dividend policy and Time Value of Money  are the main topics that will be covered.

MAN-502 - Human Resources and Personnel Management

Evolution of Human Resources Management; role and place of Human Resource within an organization; the functions of human resources management/development; human resource management practice (procurement, maintenance, compensation, development an dispatch); human resource audit, and future challenges in human resources management. 

MAN-503 - Sales Management

Personal selling; goals for sales management; market and sales potentials; sales forecasting; sales budgeting, territory planning and coverage; objectives and quotas for sales personnel; personal selling; sales organization structure; hiring, training, compensating, motivation and supervision of sales personnel; sales management evaluation. 

MAN-505 - Turkish Economy

MAN-507 - Supply Chain and Logistics Management

MAN-508 - Leadership and Organizational Behavior

Meaning and scope of organizational behaviour and leadership; theories and styles of leadership; individual, organizational and environmental determinants of organizational behaviour; major issues and current trends in the study of organizational leadership and behaviour

MAN-511 - Digital Marketing

The aim of this course is to develop students' theoretical and practical skills about current digital marketing trends. digital marketing strategies, digital marketing mix, preparation of marketing campaigns on digital platforms, marketing communication on digital platforms and digital marketing applications used globally. In addition, the development of digital marketing, the current situation, problems encountered in practice and solutions will be discussed in the course. In the era of ongoing digitalization, the basic components of marketing have been reshaped and integrated with technology. The aim of this course is to provide the students with the knowledge about the basic concepts, methods and tools of digital marketing, to gain the skills of analyzing and applying digital marketing examples.

MAN-525 - Human and Group Behaviors in Businesses

Organizational Behavior studies are one of the business fields which investigate the act of individuals and groups in an organization. The aim of that course in our programme is to show relationships among individuals, people, groups, and systems which affect organization’s effectiveness.

MAN-532 - Research Methods and Techniques

Learning the research process where students learn how to formulate a research question and define a research problem, decide upon a research design, how to assess data collection methods, define a sampling frame, determine types of data analyses, interpret data appropriately, and prepare a research report. Further, an understanding of the importance of research in the development of communication strategies. An examination of specific methods used for communication research. Different sections focusing on different methods, including focus groups and in-depth interviewing, polling and content analysis, survey research, and online research.

MAN-534 - Production Management

Production systems; inputs, processes, outputs and productivity; design of production systems; inventory management; scheduling; reliability and maintenance; quality control; total quality management. 

MAN-536 - Business Management

Modern approaches in business management and the contingency approach in management, excellence, goal setting and planning approaches, and the distribution, definition and principles and criteria of powers and responsibilities, matrix organization and problems in businesses, as well as the basic dynamics of the industry, can face global challenges in competitive and interdependent and complex business environments. topics and practices that are based on the adoption of innovative and competitive business management at the same time.

MAN-537 - Project

The objective of this course, is to develop academic research skills among the students. An advisory help will come from lecturers that the students select while they are preparing their project. A presantation will be made after the preparation of the final project by the students.

MAN-544 - Contemporary Business

Basic principles of business management; national and international level in the light of contemporary business concept and contemporary business functions. This course aims to provide students with the knowledge and skills necessary to manage employees in formal organizations.

MAN-554 - Seminar (Thesis): Case Studies in Business Management

The widening of students' perceptive and awareness of topics of interest to management through seminars offered by faculty, graduating thesis students, and invited guests from industry, government, business and academia.

MAN-556 - Seminar (Non-Thesis): Case Studies in Business Management

The widening of students' perceptive and awareness of topics of interest to management through seminars offered by faculty, graduating thesis students, and invited guests from industry, government, business and academia.
 

MAN-558 - Strategic Management and Business Policy

Examining how organizations (both for-profit companies and non-profit agencies) gain sustainable competitive advantages. Integrating knowledge and skills gained from studies in the functional areas of business. Applying a general management point of view? decisions and strategies with reference to the total enterprise. Coverage of the elements of the strategic management process; analyzing industry structure and environmental trends to assess industry potential; assessing a firm?s resources for their potential to generate a competitive advantage; introduction to the internet economy.

MAN-559 - Current Issues in Organizational Behavior

MAN-560 - Scientific Research Methods and Publication Ethics

MAN-578 - Managerial Accounting

Teaching students how goods produced are costed and thus priced according to traditional and contemporary techniques in particularly manufacturing companies. The students are able to reach relevant and appropriate financial information concerned with firstly cost, price and profit and therefore corporate decisions could be made on a sound and realistic basis. 

MAN-579 - Production Management and Service Management

To remember the concepts and theories of production management, strategic planning, relations with other areas of business, marketing and finance, production systems, new production technologies. To support the program with case studies with a focus on total quality management, plant location selection, capacity planning, production planning, inventory management and planning, supply chain management, business design, ergonomics. To be reminded of the basic concepts and theories and to learn the application of the principles of management operations of different kinds of production and service activities in practical life and to be able to use them in the analysis of management problems.

MAN-597 - Thesis

Defining the scope of a project and doing research, as well as different ways of communicating the results. The Master's thesis  includes the stages of defining a topic and formulating a problem statement, selecting and reviewing relevant literature, designing an empirical study as well as performing it, including data collection and analysis, analysing the empirical data, make theoretical conclusions and finally writing and rewriting a written report called a Master's thesis. 

MAN-598 - Thesis

Defining the scope of a project and doing research, as well as different ways of communicating the results. The Master's thesis  includes the stages of defining a topic and formulating a problem statement, selecting and reviewing relevant literature, designing an empirical study as well as performing it, including data collection and analysis, analysing the empirical data, make theoretical conclusions and finally writing and rewriting a written report called a Master's thesis.